Flowers have an immediate impact on the guest experience, enhancing the ambiance and elevating the setting. But the color and location of flower displays can also play a role in the impact they make. Whether you’re curating the interior design for a restaurant, hotel, large office, or small business, you can make a significant difference by learning how to decorate the space with flowers.

This guide provides hands-on guidance for how to choose the right flowers for your business, and how to display the flowers in a way that enhances the mood, character, and personality of your location. Learn how to decorate your business with flowers correctly, and you’ll impress guests and keep customers coming back!

Color Theory for Decorating Your Business with Flowers

Color is obviously a big part of setting a specific tone. Do you want the space to feel fun and playful? Trustworthy and traditional? Sophisticated and elegant? Color can have a subconscious effect, creating an emotional response in guests, so your selection should be much more meaningful than simply picking out a flower color that you like.

Traditional flowers, like red roses or white roses, are both elegant and classic, so they’re a great choice for traditional businesses that want to keep a mature ambiance that feels timeless. If your business thrives on a more provocative tone, black roses are ideal. Playful and creative business settings do well with more exotic colors that are unexpected, like purple flowers, tie-dye roses, and other fresh mixes.

Another idea is to coordinate your flower decor with your business branding. This is particularly effective for small businesses that are still trying to gain recognition with customers and stick in people’s minds. Bright yellow logo? Go with bright yellow blooms!


And finally, never underestimate the power of a simple vase. Fresh flowers are always the focal point, and they shine best when presented in a basic, solid-colored vase. Glass vases are ideal for elegant business settings, while mason jars or repurposed pitchers can help create a unique and modern farmhouse aesthetic.

In other words, always coordinate the flower display – vase included – with the tone of your business. What impression should your business have on its customers? Take these considerations for color theory and display into mind when choosing flowers for decorating your business.

5 Ways to Display Flowers in a Hotel

Now that you’ve got a grasp on color theory, it’s time to think about where the flowers will go. Space is a hot commodity in any business, so don’t take this decision lightly. Here are 5 ideal areas to place flower decor in a hotel.

  • Lobby – Make a great first impression by setting up a breathtaking display right at the entrance of the hotel. The lobby is a space where you can go big – include 3 or 4 dozen roses in a single arrangement. 
  • Front Desk – Again, having a great check-in experience can put guests in a positive frame of mind right away – and that’s priceless when it comes to the customer experience. However, don’t let the flowers get in the way of conducting business. Usually, a small flower display – even a single rose in a small vase – is a smart way to add a beautiful touch without being burdensome or reducing important desk space.
  • Elevator Landings – This is an area where guests tend to stand around waiting for a while. Keep them occupied by having a gorgeous display near the elevator landing on each floor.
  • Restroom Areas – Everyone loves a fancy powder room, and a fresh bouquet of roses in the restroom can make guests feel pampered.
  • End of Hallway – For hotels with several wings and long hallways, having a table at the end of each hallway is a great way to cap off the floor. Plus, the natural light from the windows can help enhance the display.

Flower Decor Ideas for Restaurants

Restaurants can also benefit greatly from fresh flower decor. Here are a few easy ways to add refreshing beauty to your restaurant and enhance the dining experience.

  • Hostess Table – Similar to a hotel front desk, the hostess table is where guests get a first impression of the restaurant. Fresh flowers communicate luxury and sophistication, so guests know they’re about to get a first-class dining experience.
  • Cocktail Bar – Whether guests visit the bar or not, this continues to be an area that’s full of potential for interior decor schemes. Most restaurants use the bar as a temporary space or waiting area, so it’s okay to go all out here and take up space with a gorgeous dozen or two.
  • Table Decor – Full bouquets placed on the dining table can feel outdated. Instead, place a single rose in a small glass vase to add an elegant touch.
  • Modern Flower Wall – If you haven’t considered a flower wall, now’s the time! This is a refreshing approach to restaurant decor, and guests will flock to the space to take photos – don’t be surprised when the restaurant gets tagged on social media!

Small Business Flower Displays

You don’t have to run a hotel or restaurant to benefit from fresh flowers in your business! Entrepreneurs, franchisees, and small business owners can take advantage of flower decor, too. A single statement bouquet is best for small business spaces, and it’s recommended to try and coordinate the color of the flowers with your logo and business branding. This coordinated color strategy can help your business become more memorable in customers’ minds – and make a great impression.

Fresh is Always Best

No matter what color and display area you dream up, always keep it fresh! Customers and guests take notice of these things, and faux flowers can leave a tacky impression. The details are so important when it comes to creating a great reputation for your business, so stick with fresh flowers – always.

Rosaholics has an amazing assortment of flowers that are cut fresh off the farm before getting delivered directly to your business. And because they are harvested immediately before shipping, they last much longer than flowers you may purchase locally. Because they last longer, you won’t need to swap Rosaholics’ flowers out as often – which can translate to additional savings for your restaurant, hotel, or small business.

March 28, 2023 — Juan Torres